Music Observer

Santana Da Don Delivers a Fresh Sound into the Rap Community

Rising up the ranks of musical significance is a feat that not many have accomplished in their lifetime. That’s why for the rapper and New Jersey artist Santana Da Don, gratitude is but the natural response. Through the years, the musician has overcome many hurdles and challenges to create a solid reputation as a high-quality, hard-hitting musician with a brand and sound of his own. 

Around 2007 to 2009 is when Santana first started building a crowd. At that time, the artist was pretty fresh in music, not to mention young. The rapper began performing when he was still a teenager and proved to be worthy of joining more prominent leagues as his music helped shape the local sound. Santana’s music would become a vital piece to defining the melodic and rhythmic signature that music lovers now brand New Jersey with all across the nation. 

Building his career up to where it is now was not an effortless journey for Santana Da Don. Early on, he faced a lot of challenges. The third child of a young mother, he had to learn how to fend for himself. Coming from trials hardened Santana and built him up to become resilient despite all mountains faced. 

The artist moved around a lot, transferring to thirteen different schools. Having no roots would prove a negative factor as he would struggle with the law on certain occasions. Santana faced legal problems and would spend some time in county jail. Upon his release, he moved to the state of Ohio to start fresh and do it right this time around. Today, he has turned over a new leaf and built a life with one passion and focus: music. 

Growing up, Santana Da Don picked up a lot from Jay-Z, who remains to be the artist’s most prominent influence to date. Despite taking inspiration from other artists, he seeks to always make his music his own. Santana aims to develop new songs and material that sounds different and becomes a source of influence and inspiration for other artists.

The artist’s most popular song to date is the track “Boss Bitch,” which continues to make rounds on digital channels. Santana is also easy to work with as his many collaborations with other artists attest to his commitment to building up a network of artists that deliver quality music all the time. He has worked on collaborations with artists like Kbreazy, King Mike Drilla, Scrooge, and many others. 

What makes Santana Da Don’s music special is the raw honesty he injects into his tracks. “My music explains it all,” shares the artist. Santana doesn’t hold anything back when writing about his life experiences and learnings, remaining authentic throughout. The artist finds no need being someone else, confident that his personality, sound, and presence can help him transform into a household name for rap fans all over. Currently, he has released his music across various platforms, including Spotify, Apple Music, ITunes, YouTube, Amazon, Pandora, Tidal, Thriller, Twitch, Shazam, I Heart Radio, Tik Tok, and Google Play.

Santana Da Don aims for nothing less than music greatness, committing himself to become better and continually evolving his craft. He hopes to one day perform on big stages all over the east coast and beyond. 

To check out Santana Da Don’s music and life, visit his Spotify and Instagram.

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