When it comes to the most reliable and effective quality-made adhesives and sealants, nothing comes close to the products available at National Adhesive Inc., the country’s fastest-growing adhesive and sealant company in the North American region. Providing brand solutions that are practical, easy to use, affordable, and highly effective, the company’s products work best with DIY projects, simple home repairs, and timely home improvements.
National Adhesive Inc. was made possible through the support and investment of its partner, GlueDevil, South Africa’s biggest producer of sealants, adhesives, and caulks. Its partner’s 25-year success story was enough to leverage and position the company strategically in the market. After its successful debut at the 2019 AAPEX Trade Show, the company took a leap of faith and pushed its North America expansion. The company’s passion and expertise led to its appointment as DuPont’s Great Stuff™ first-ever licensee.
Seeing a rare opportunity in the market, the THICC brand was launched. The goal was to become one of the industry’s leading suppliers of specific products that are not available within DuPont’s Great Stuff™ and GlueDevil. Sometime later, National Adhesive Inc. rebranded GlueDevil to GlueAngel to connect better with the North American market.
Having an in-depth understanding of what customers truly need is key to delivering the kind of services that makes the company a thriving business with a lot of promise. One of the ultimate goals of the company is to make things a lot easier for their clients. By offering no-nonsense products that use the highest quality materials, it is able to give its clients their money’s worth. Doing this has also resulted in brand loyalty.
“Everything we do revolves around that one statement and questions we ask. How do we make it easier for our customers and easier to provide that level and service to our customers,” the company founders shared. “We are not an adhesive company. We are a marketing and customer focus company providing a solution to consumers in the adhesive and sealant market.”
National Adhesive Inc. launched an interactive-based platform that empowers clients to make concrete decisions about the kind of product that would suit their needs best. They will spend less time scanning through all the available products. The platform makes it easier for clients to make their purchases, learn more about the products, and offers a community where people can get tips and knowledge related to their concerns.
The team behind National Adhesive Inc. is confident of its future in the next couple of years as it continues to commit to giving clients quality products and exceptional services. The company is slowly but surely making its way to the list of the biggest and the most reliable adhesive suppliers in the country today, making itself known to its competitors. Early this year, it already targeted to be present in every major retailer in the country, and it has achieved just that with flying colors. While success is the goal, the company is not in a hurry to get there as it wants to ensure that it does not make compromises along the way in order to deliver the kind of service that all its customers deserve.