DJ MASS DEMP Takes His Artistry to the Next Level by Launching His Personal Brand as a Rapper

Just like so many others, MASS DEMP’s career as a DJ was greatly affected by the pandemic. What was supposed to be downtime in his career turned out to be an opportunity in disguise as he hustled to come up with a new way to create and earn. Amid the pandemic scare and the uncertainty of the times, he mustered the courage and enough inspiration to formulate his own personal brand as an artist and hustled to create a multitude of original songs that he independently distributed on all streaming platforms. 

From the time he released his singles and albums, MASS DEMP, born Masterson Dempsey, was never the same person again as his passion for music further fanned the flame that has always been burning within him. He has always enjoyed his decade-long career as a DJ, but taking another leap of faith to formally launch himself as a serious rapper meant playing in the big leagues. Confident that his experience and wealth of knowledge about different musical genres would be enough to jump-start his new journey, he boldly entered into a whole new ballgame and has never looked back ever since.

He reunited with a college friend, Jon Tennant a.k.a. Banger Beats, who notably solo produced the beats for his entire first album. They originally set up their studio in a makeshift apartment closet and recorded their debut track “Wintroduction Make Way.” The single was later remastered and officially released in April of 2020. Sometime after, he released his feel-good pop single entitled “Goodtimes” aimed to lift peoples’ spirits up at the height of the pandemic. Within his debut year, he was able to successfully release two 10-track albums: Mass Bangers and Wild Awaiting. MASS DEMP believes that all was only made possible through his faith and the exercise of his inner values founded on the belief of God as the source of all strength and hope. 

His deep love for music was ignited when he was just a young boy when he watched his first concert, the Supernatural tour of the legend himself, Carlos Santana. After that experience, MASS DEMP found himself wanting more and started exploring other musical genres. Eventually, hip-hop became his greatest passion. He was so determined to pursue music that he gave up his Berkeley Preparatory High School football and track athletic teams to dedicate more time mastering the acoustic guitar that he inherited from a deceased cousin. That season prepared him for the life he would live entertaining audiences as a DJ. 

MASS DEMP is nothing but excited about the possibilities that are in store for him and his career in the upcoming years. He sees himself expanding his influence further and using what he has successfully built this year as his jump-off point. He intends to focus on sharpening his entrepreneurial skills and grow his brand’s clothing business significantly. Alongside strengthening his business is his goal to be able to perform on tours in the near future and promote his music. 

As he continues to take his place in the music and business industries, he aspires to serve as an inspiration to others who are also working hard to reach their dreams. He hopes that his story will motivate them to never give up, to push even harder when the times get tough, and to be driven by their deepest passions in life. Just as he has found his place in a niche he loves the most; he hopes that others will live out their purpose as well when the right time comes. 

Learn more about MASS DEMP by following him on Instagram

Glenda Drewery
Glenda Drewery is a Media Publisher Lead at Music Observer. She works with publishers, broadcasters, news outlets, sports and music organizations, education, and lifestyle brands (among others) to create a healthy ecosystem of diverse content. She ensures clients from the entertainment industry are positioned for success.

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