Music

Kenneth Phair Studio Unveils Innovative Music Business Model to Support Utah’s Independent Musicians

Music Observer Staff

October 10, 2024
5:02 pm

By: Nic Abelian

Supporting Utah’s Independent Musicians: Kenneth Phair Studio’s New Focus

Kenneth Phair Studio’s latest blog post, titled “Utah Focus: Empowering Independent Artists” (link: Utah Focus), highlights the company’s dedication to the local music scene. The blog outlines how the studio is offering musicians not only a chance to record and release music but also to expand their careers into voiceover work and licensing opportunities for various commercial productions.

“Our mission at Kenneth Phair Music Group is to promote and support independent musicians, with an emphasis on those hailing from the state of Utah,” says Kenneth Phair, co-founder of the studio. “What sets us apart is that we have our very own production studio where we create our own original series. This allows us to provide artists with possibilities to do more than just play music; we can also provide them voiceover jobs.”

In addition to retaining full ownership of their music, artists working with Kenneth Phair Studio enjoy a fair revenue model. Musicians receive an industry-leading 80/20 split on music sales, ensuring high royalties, while Kenneth Phair Studio covers all production costs, including recording, mixing, and mastering. The studio also manages commercial licensing, securing additional revenue for artists by placing their music in TV shows, movies, and advertisements.

Strategic Partnerships and the Power of Collaboration

Strong partnerships with local creatives underpin Kenneth Phair Studio’s innovative business model. The studio works closely with Edison Recording Studio for music production and Premade Pixels for the creation of album art and promotional materials. Together, these partnerships have enabled Kenneth Phair Studio to offer independent musicians a comprehensive suite of services.

A prime example of this collaboration is the work done with Down River, a Utah-based band. The band’s recent work showcases the ability of Kenneth Phair Studio to blend high-quality production with creative freedom, bringing unique music to the forefront of the industry. The studio’s work with Edison Recording Studio ensures that each artist’s vision is fully realized while maintaining a high level of professionalism and quality that rivals major labels.

In addition, the studio has partnered with Edison Recording Studio to sponsor a local songwriter competition, giving aspiring musicians a platform to showcase their talents. This competition aligns with Kenneth Phair Studio’s goal to empower independent artists and provide them with opportunities that extend beyond just music creation. For more details on the competition, visit Edison Audio Songwriter Competition.

A Unique Approach to Artist Ownership and Revenue Sharing

One of the most remarkable aspects of Kenneth Phair Studio’s approach is its commitment to artist ownership. Unlike many traditional music labels, the studio ensures musicians retain full control over their creative works. This means that artists not only keep their copyrights but also benefit from transparent and direct royalty payments.

In addition to offering high royalties on music sales, Kenneth Phair Studio shares commercial licensing revenue with artists, with a 25/75 split. The studio also creates custom merchandise lines for artists and offers an 80/20 revenue split, further enhancing the earning potential for artists.

Kenneth Phair Studio provides a full range of services, from managing publicity and securing tour deals to creating promotional content, including music videos. Furthermore, artists who collaborate with the studio have the chance to contribute music to Kenneth Phair Studio’s original series and film projects, adding another layer of career-building opportunities.

Utah’s Growing Music Scene: Kenneth Phair Studio at the Helm

Utah may not traditionally be known as a music industry hub, but Kenneth Phair Studio is working to change that. By focusing on local talent and providing them with the resources to succeed, the studio is building a thriving music community right in the heart of Utah. With no outside investors or financial backing, Kenneth Phair Studio remains fully independent, giving them the flexibility to experiment and tailor their business model to the needs of each artist.

“We are completely self-financed, with no debt or investors, which means we are free to focus on what matters most: the artist. We work tirelessly to provide the best possible experience for musicians, offering them opportunities that are usually reserved for major label artists,” says Phair.

Through its innovative approach and commitment to quality, Kenneth Phair Studio is proving that independent music can flourish outside traditional industry strongholds like Los Angeles or Nashville. The studio’s efforts are not only helping to grow Utah’s music scene but also making waves nationally as artists gain recognition for their work through the studio’s marketing efforts.

About Kenneth Phair Studio

Founded by Kenneth Phair and his wife, Kenneth Phair Studio began as a digital comic production company before expanding into music and entertainment. Based in Utah, the studio operates an independent record label, production company, and creative studio, offering a wide range of services to musicians and other artists. The studio prides itself on its artist-first approach, ensuring fair royalties, creative control, and a collaborative environment. Its recent ventures into music production and partnerships with local businesses have positioned it as a leader in the independent music scene.

For more information about Kenneth Phair Studio, visit Kenneth Phair Studio.