Alex Akimov: Using AI to Revolutionize Influencer Partnerships

Music Observer Staff on April 22, 2024

Alex Akimov is the man you have never heard of who is behind the popularity of many of your favorite musical acts. He has developed a platform and runs an agency that has become essential to promoting up-and-coming and global artists. Simple Social and Sound.Me are revolutionizing how artists collaborate and grow their audiences worldwide.

Akimov immigrated to the United States when he was just 19, pursuing a music career. He was a touring guitarist for some time before transitioning into music management. Akimov and his wife Lani poured their time into promoting the boy band New District, taking advantage of the social media boom of the 2010s to launch the band’s career. Their strategy worked, and they were able to give New District a global fanbase. The group won a Teen Choice Award and toured with popular acts Fifth Harmony and Bebe Rexha. This success caught the attention of industry giants Randy Jackson and Mike Caren, who were eager to work with Akimov.

Alex Akimov AI to Revolutionize Influencer Partnerships

Photo Courtesy: Alex Akimov

He spent the next few years gaining experience in the music marketing industry, working with major record labels on social media marketing campaigns. In 2017, Akimov founded Simple Social, a digital marketing agency that offers record label marketing services and analytics tools. His deep understanding of the industry and social media and his studies at LA Music Academy and MIT gave Akimov a unique perspective on technology and how it could revolutionize music marketing. Simple Social promotes artists in smaller markets across the globe, finding the ideal market for the organic growth of a particular artist and helping them gain a fanbase before promoting them in more saturated markets. This technique of finding “trigger markets” is an innovative concept pioneered by Akimov.

As successful as Simple Social was, Akimov began thinking that there was another application for his talents. In 2022, he founded Sound.Me, a leading creator marketplace combining music promotion, influencer collaboration, and disruptive technology. The platform eliminates artist, agency, and influencer negotiations by using AI to analyze the creator’s value and match them with other collaborators accordingly. Sound.Me has grown to nearly 1 million users by setting transparent compensation rates and getting artists and labels the best promotional deals. Music can now be promoted globally for artists with any budget with the click of a button.

Akimov’s music promotion technology has made him a leader in the music marketing industry. With AI technology, he has bridged the gap between emerging artists and global reach. New artists can use Sound.Me to grow their fanbase globally through lucrative partnerships with influencers. Akimov has conquered global music marketing through social media and global data analytics.

Combining technology and art is a challenging venture, but Akimov has found the convergence of music and artificial intelligence. His marketing platforms promote music while not compromising the integrity of the artists. In the contemporary market, there’s a perception that technology may replace talent rather than enhance it. However, Akimov uses technology to show global markets exciting new music and give artists a louder voice.

Published by: Khy Talara

Vocal Techniques: From Belting to Falsetto and Everything in Between

Music Observer Staff 2 on April 22, 2024

Vocal Techniques

Vocal techniques are the cornerstone of effective singing, allowing vocalists to express themselves with precision, emotion, and versatility. From powerful belting to delicate falsetto, mastering a range of vocal techniques empowers singers to explore the full potential of their voices and captivate audiences with their performances. In this article, we’ll explore some of the key vocal techniques, including belting, falsetto, and everything in between, and discuss how singers can develop and refine their vocal skills.

Belting

Belting is a vocal technique characterized by a powerful, full-bodied sound produced in the chest voice register. It involves singing loudly and forcefully in the upper chest and lower head voice registers, often used in genres such as musical theater, pop, and rock. Belting requires strong breath support, vocal resonance, and control to produce a clear, strong sound without straining the vocal cords. Singers who master belting can deliver dynamic and impactful performances that command attention and evoke emotion.

Falsetto

Falsetto is a vocal technique characterized by a light, airy sound produced in the upper register of the voice. It involves singing with a relaxed, breathy quality, often used to convey vulnerability, emotion, and intimacy in music. Falsetto requires singers to transition smoothly between their chest voice and head voice registers, allowing them to access the higher notes with ease and flexibility. Singers who master falsetto can create ethereal and haunting vocal textures that add depth and dimension to their performances.

Head Voice

Head voice is a vocal technique characterized by a light, resonant sound produced in the upper register of the voice. It involves singing with a lifted soft palate and a relaxed throat, allowing the sound to resonate in the head cavities. Head voice is commonly used in classical and operatic singing, as well as in contemporary music genres such as jazz and R&B. Singers who master head voice can produce a smooth, seamless transition between their chest voice and head voice registers, allowing for greater vocal range and control.

Mix Voice

Mix voice is a vocal technique that combines elements of chest voice and head voice to create a balanced, blended sound. It involves singing with a coordinated vocal mechanism that allows for smooth transitions between different vocal registers. Mix voice is often used in contemporary singing styles such as pop, soul, and gospel, allowing singers to access both the power and warmth of their chest voice and the clarity and agility of their head voice. Singers who master mix voice can achieve a versatile and expressive vocal sound that resonates with audiences across a wide range of musical genres.

Vibrato

Vibrato is a vocal technique characterized by a slight oscillation in pitch and intensity, adding warmth and depth to the sound. It occurs naturally as a result of healthy vocal production and proper breath support, contributing to the richness and expressiveness of the voice. Vibrato is commonly used in classical singing, as well as in other musical genres to add emotion and color to vocal performances. Singers who master vibrato can control its speed and intensity, allowing them to tailor their vocal expression to suit the mood and style of the music.

Vocal techniques are essential tools for singers to express themselves effectively and connect with their audience on a deeper level. Whether belting out powerful anthems, soaring into delicate falsetto, or blending chest voice and head voice in a seamless mix, mastering a range of vocal techniques allows singers to unlock the full potential of their voices and create memorable performances that resonate with listeners. By developing proper breath control, vocal resonance, and agility, singers can refine their vocal skills and embark on a journey of artistic expression and self-discovery through music.

Beyond the Field: MFL Radio Honors Music Icon Alyson Williams for Women’s History Month

Music Observer Staff on April 18, 2024

In the realm of sports talk radio, where discussions often revolve around the latest scores, team dynamics, and player statistics, MFL Radio, the official voice of the Minor Football League, embarked on a significant journey to celebrate Women’s History Month. This departure from the usual football-centered programming provided a platform for honoring the legendary Alyson Williams and her immense contributions to the world of music, entertainment, and culture.

At the forefront of this special episode was Dr. Richard Myles Senior, affectionately known as Dr. Myles, the visionary founder of the Minor Football League. With great respect and admiration, Dr. Myles introduced Williams, recognizing her as a multifaceted talent with a career spanning jazz and R&B music, acting, and radio hosting. Williams, an Emmy Award winner with a legacy of artistic excellence, joined the show, inviting listeners into her world of creativity and inspiration.

As the conversation unfolded, Williams shared her musical journey, tracing her roots back to her childhood surrounded by the enchanting melodies of her father’s jazz band. This nurturing environment fueled her passion for music and dance, setting her on a path that would eventually lead her to collaborate with industry icons like Kurtis Blow and Russell Simmons. Through these collaborations, Williams left an indelible mark as a pioneering force in the music industry.

Photo Courtesy: National Minor Football League

The dialogue delved deeper into Williams’ experiences and insights on the ever-changing landscape of R&B music. While acknowledging the transformative shifts in music production and consumption, she emphasized the importance of preserving the authenticity and depth of musical expression. Williams’ insights resonated with a profound reverence for the art form, advocating for a delicate balance between honoring tradition and embracing innovation.

Throughout the interview, Williams exuded grace, wisdom, and unwavering dedication to her craft. Her seamless transition into film and television highlighted her versatility as an artist. Additionally, her commitment to amplifying diverse voices in the industry demonstrated her role as a trailblazer for inclusion and representation. Dr. Myles and his co-host, Kelsey Nelson, echoed these sentiments, expressing deep admiration for Williams’ enduring impact on music and culture.

As the conversation drew to a close, Dr. Myles expressed heartfelt gratitude to Williams for gracing the show with her presence. His closing remarks emphasized MFL Radio’s steadfast commitment to diversity and inclusion, reaffirming the show’s mission to celebrate and elevate the legacies of extraordinary individuals like Williams. This approach underscored the show’s role as a catalyst for change within the realm of sports media, championing inclusivity and honoring the stories of those who have paved the way for progress.

In the aftermath of the episode, listeners were left inspired by Williams’ remarkable journey—a testament to the power of perseverance, passion, and purpose in shaping history. Through her story, she exemplified the notion that greatness knows no boundaries, transcending the confines of sports and music to leave an indelible mark on the world around us.

Williams’ influence extends beyond her accomplishments in music and acting; she is also recognized for her philanthropy and dedication to giving back to her community. Her commitment to mentoring young artists and supporting educational initiatives underscores her role as a beacon of positive change. By sharing her journey and insights on the radio show, she provided listeners with a glimpse into her unwavering dedication to nurturing future generations of artists and leaders.

Furthermore, Williams’ story serves as a source of inspiration for women in various fields, demonstrating the power of resilience and perseverance. Her achievements stand as a testament to the impact one individual can have on their chosen path, regardless of the obstacles they may face. Williams’ journey encourages others to pursue their passions and make a difference in their own unique way.

Photo Courtesy: DC Radio

MFL Radio’s decision to feature Alyson Williams in honor of Women’s History Month reflects the station’s commitment to showcasing diverse perspectives and stories. By highlighting her achievements, the show not only celebrated Williams’ contributions but also acknowledged the importance of representation and inclusion in the media landscape.

As MFL Radio and the Minor Football League continue to explore new territories and push boundaries, they remain dedicated to honoring the stories of extraordinary individuals who have made a lasting impact on their communities and beyond. This approach not only enriches the content of the station but also inspires audiences to appreciate the transformative power of individuals like Alyson Williams in shaping the world around us.

In conclusion, MFL Radio’s special episode featuring Alyson Williams was a poignant tribute to her legacy and an affirmation of the station’s commitment to diversity and inclusion. By spotlighting Williams’ remarkable journey, MFL Radio highlighted the importance of recognizing and celebrating the contributions of women in all fields, reinforcing the notion that greatness knows no boundaries and that every individual’s story has the potential to inspire others.

To experience the ambiance and listen to the interview, follow the link here: Inside the MFL, Vol. 226. Let the powerful story of Alyson Williams inspire you to embrace your own journey with passion, purpose, and resilience.

Published By: Aize Perez

Devika Pathak: Enthralling the World with Innovative Musical Storytelling and Acting

Music Observer Staff on April 18, 2024

By: Devika Pathak

In the contemporary tapestry of music and visual storytelling, few artists manage to weave narratives as rich and evocative as Devika Pathak. With her innovative approach to songwriting and a penchant for cinematic visuals, Pathak is not just an artist; she’s a storyteller whose canvas spans across the auditory and visual spectrums. Her latest offerings on Spotify, coupled with a visually stunning music video shot in the bustling city of Chicago, attest to her unique artistic vision. This April, listeners are treated to two new tracks that encapsulate Pathak’s profound understanding of human emotions and dreams.

Devika Pathak’s journey into the realm of music is as diverse as her talents. A songwriter who pens down her emotions into lyrical poetry and a co-producer collaborating with music producers around the globe, Pathak brings a refreshing authenticity to her work. Her first music video is nothing short of a cinematic masterpiece, set against the backdrop of Chicago’s iconic Nederlander Theater and its towering urban skyscrapers. The video unfolds like a dream sequence featuring the Girl Next Door – portrayed by Pathak herself – traversing through four distinct realms. Each world draws inspiration from eclectic sources – from Alice in Wonderland to a dystopian future dominated by AI, showcasing Pathak’s ability to transcend conventional storytelling.

Devika Pathak: Enthralling the World with Innovative Musical Storytelling and Acting

Photo Courtesy: Anand Bhatt

The narrative complexity of this music video highlights one of Pathak’s core beliefs: dreams are what make life worth living. It is this conviction that breathes life into her creations, making them resonate with audiences on a profoundly personal level. “There’s a place for all of us in this world so never think that you do not belong,” says Devika Pathak, echoing the ethos that underpins her artistic endeavors.

April witnesses the release of two new tracks on Spotify that further delineate Pathak’s musical evolution. The first song takes listeners on an auditory journey filled with dreamlike sequences reminiscent of her visually rich music video. The second track, titled “Certified Lover Girl,” delves into themes of discovery and self-identity amidst unfamiliar terrains. Inspired by a chance conversation with her roommate about finding lost objects, Pathak crafts a narrative about longing and the inherent desire to be found or understood.

Photo Courtesy: Anand Bhatt

“Certified Lover Girl” stands out not only for its lyrical depth but also for how it came into being – forged from simple yet profound everyday conversations with friends and strangers alike. This approach lends an air of relatability to her songs, making them feel like snippets from one’s own life experiences mirrored back in melody.

Beyond her musical pursuits, Devika Pathak harbors a passion for acting—an art form she has explored since her early years on stage. Having honed her craft through workshops at various acting institutes, she brings theatrical elements into her performances, both live and in videos. This blend of dramatic expression enriches her musical storytelling, adding layers of emotionality that captivate audiences even further.

Photo Courtesy: Anand Bhatt

Followers eager to delve deeper into Devika’s world can stay connected through social media (@devika_pathak on Instagram and @devikapathak on Twitter) and stream her songs on Spotify or Apple Music under Mythik Devika. These platforms offer glimpses into her creative process while providing updates on upcoming projects.

Devika Pathak represents more than just an artist producing music; she embodies an intricate melding of different art forms coming together to tell stories that touch upon universal truths about human existence and imagination. Her work invites listeners to embark on journeys beyond their wildest dreams while reminding them of their intrinsic connection to others—a message more pertinent today than ever before.

In embracing diversity within artistry—not only in terms of genre but also in content creation—Pathak sets herself apart as an innovator poised at the forefront of modern storytelling through music and filmography. As the world anticipates more releases from this multifaceted artist, it becomes evident that Devika Pathak is not just creating songs; she’s crafting worlds waiting to be explored—a testament to the power of dreaming big and believing in oneself amidst the vast expanse called life.

Published By: Aize Perez

Kansas City Rapper, Bucks Baby Ignites Motivation with ‘A.G.N.B.’

Music Observer Staff on April 15, 2024

In the bustling landscape of hip-hop, where narratives of struggle, triumph, and resilience intertwine, one artist stands out with his raw authenticity and unwavering determination. Hailing from the heart of Kansas City but now making waves from the streets of Atlanta, Bucks Baby is a force to be reckoned with in the rap game. His latest single, “All Gas No Breaks” (AGNB), serves as both a testament to his journey and a rallying cry for those seeking to defy the odds.

Bucks Baby’s path to musical prominence was paved with adversity from the outset. Growing up in the gritty neighborhoods of Kansas City, he witnessed firsthand the harsh realities of poverty and violence. Determined to break free from the cycle of struggle that ensnared his community, Bucks Baby turned to music as both an outlet for his emotions and a beacon of hope for a better future.

Drawing inspiration from rap legends such as Tupac, whose socially conscious lyricism resonated deeply with him, as well as the innovative flows of Lil Wayne and the trap anthems of Future, Bucks Baby forged his own unique sound—a potent blend of introspection, grit, and authenticity. His music serves as a reflection of his lived experiences, offering listeners a raw and unfiltered glimpse into his world.

AGNB, Bucks Baby’s latest single, is a powerful manifestation of his unyielding drive and unwavering focus. Teaming up with New York-based producer Marlin Beats, Bucks Baby delivers a high-octane anthem that pulsates with energy and conviction. The track is more than just a display of lyrical prowess; it’s a manifesto of resilience—a declaration that no obstacle will derail Bucks Baby from his path to success.

At its core, AGNB is a motivational anthem—a call to arms for dreamers and hustlers alike. Bucks Baby’s impassioned delivery and infectious charisma serve as a rallying point for those who refuse to settle for mediocrity. With lines like “I’m on a mission, can’t let up, no brakes,” he encapsulates the relentless pursuit of greatness that defines his journey.

For Bucks Baby, AGNB is more than just a song; it’s a mission statement—a testament to his unwavering commitment to his craft and his community. Through his music, he hopes to inspire others to embrace their authenticity and stay true to themselves, no matter the obstacles they may face. In a genre often characterized by bravado and materialism, Bucks Baby offers a refreshing dose of sincerity and substance.

As he gears up for the release of his upcoming album, “Midwest BUCKS,” Bucks Baby shows no signs of slowing down. With each track, he continues to push the boundaries of his artistry, exploring new sonic landscapes while staying true to his roots. His music is a testament to the power of resilience, reminding us that greatness can emerge from even the most unlikely of circumstances.

In the ever-evolving landscape of hip-hop, Bucks Baby stands out as a beacon of authenticity—a reminder that true success is born not from gimmicks or trends, but from talent, hard work, and an unwavering belief in oneself. As he continues to rise through the ranks of the industry, Bucks Baby remains committed to his mission of inspiring others to chase their dreams relentlessly, with all gas and no brakes.

Published by: Martin De Juan

Cease Shows He Is The Next Big Thing in East Coast Rap with ‘The Chase’

Music Observer Staff on April 12, 2024

In the ever-evolving landscape of East Coast rap, a new contender has emerged, ready to make his mark on the scene. Hailing from the streets of New Jersey, Cease is poised to become the next big thing in Hip-Hop, and his debut single, “The Chase,” is just the beginning of what promises to be an illustrious career.

Cease’s journey into the world of Hip-Hop began long before he ever set foot in a recording studio. Introduced to the genre by his parents, who played iconic albums like Jay Z’s “Blueprint 2” and Young Jeezy’s TM101, Cease was drawn to the raw energy and authenticity of East Coast rap. These classics served as the foundation upon which Cease would eventually build his own sound, drawing inspiration from the streets of New Jersey and his own personal experiences.

Drawing from a diverse array of influences, including artists like Babyface Ray, A$AP Rocky, and Larry June, Cease has crafted a sound that is uniquely his own. At the heart of his music are self-motivated lyrics that speak to the struggles and triumphs of everyday life. It’s a formula that has resonated with listeners, who have found solace and inspiration in Cease’s words.

In early 2024, Cease unleashed “The Chase” upon the world, marking his official entry into the rap game. The track, a motivational anthem that urges listeners to stay focused on their goals, is a testament to Cease’s unwavering determination and drive. Inspired by his own battles with stress and adversity, “The Chase” is a rallying cry for anyone who has ever felt like giving up.

But Cease’s ambitions don’t stop with a single track. Buoyed by the success of “The Chase,” he has his sights set on even greater heights. Plans are already in motion for the release of more songs and eventually his debut project, as Cease seeks to solidify his place in the pantheon of East Coast rap legends.

At the heart of Cease’s journey is his affiliation with “American Boy,” a New Jersey-based music collective that includes other rising artists such as Chad Hooli and Xavior. Together, they form a formidable team, each bringing something unique to the table. It’s a testament to the power of collaboration and community in the world of Hip-Hop, as Cease and his fellow members of “American Boy” work together to elevate each other and push the boundaries of the genre.

As Cease continues to rise through the ranks of East Coast rap, the industry is taking notice. With his razor-sharp lyrics and undeniable charisma, he is quickly establishing himself as a force to be reckoned with. And with “The Chase” leading the way, there’s no telling how far Cease’s star will rise.

In a genre that is constantly evolving, Cease stands out as a beacon of authenticity and raw talent. His music is a reflection of his own journey, filled with highs and lows, triumphs and setbacks. But through it all, Cease remains steadfast in his pursuit of greatness, determined to leave a lasting legacy on the world of Hip-Hop.

As he continues to carve out his place in the East Coast rap scene, one thing is clear: Cease is the next big thing, and “The Chase” is just the beginning. So keep an eye out for this rising star, because the best is yet to come.

Published by: Martin De Juan

Defining Moments: YngSolomon’s Path to Performance Prowess

Music Observer Staff on April 8, 2024

By: Maria Williams

YngSolomon, the genre-bending artist born Jesse Schwartz, wasn’t always a confident performer—but you wouldn’t know it when you saw him rap, sing, or play guitar on stage.

YngSolomon started in his bedroom with a borrowed guitar, and his music career quickly accelerated. He began dreaming up beats on nature walks and putting words to them. He then started writing music and recording with friends and, shortly after that, found himself playing impromptu pop-up shows.

Each milestone came sooner than expected, becoming a motif in YngSolomon’s career. “My whole musical journey has been like, ‘Just do it, even if you’re not fully ready. Just keep moving forward,’” he says.

He recalls one particular event that epitomized this theme and helped shape him into the self-assured performer he is today. “We had a show,” he says, “and there was a song we were working on, but my verse wasn’t done yet. And it was just like a moment — an internal moment — that I really just switched. I was practicing my verse backstage right up until they called us on stage, and even then, I was still messing up half the time.”

Plenty of artists would have opted to wait, but YngSolomon was determined. “I just remember deciding that even if I mess up, I’m still going to perform this, and I’m gonna do my best,” he says. “I nailed it. And it was the most gratifying feeling to face that fear.”

It was more than just a momentary triumph. “The ripple effect of that decision was it put me on a different timeline, a fast track towards my goals,” YngSolomon says, “because if I would have said ‘No, I’m not ready,’ I know I would have made that excuse in a lot of other areas.”

After that pivotal moment, his confidence only grew, eventually leading him to promote and perform in what was, at the time, his largest show yet. “It was at Ocean Beach in San Francisco,” he says. “It was the same weekend as Burning Man, but Burning Man was canceled that year, so a lot of people showed up there instead.”

Hosting the show was a bold move. In 2020, during the COVID-19 pandemic, San Francisco city orders prohibited public gatherings of more than twelve people. YngSolomon says he brought around 100 people, but they were far from the only ones looking to find community in an isolating time. More than 1,000 attendees showed up.

YngSolomon didn’t disappoint. “I curated a ten-hour lineup,” he says. It was a memorable experience, and the effect extended far beyond his immediate circle.

The show was big enough to catch the attention of the mayor and San Francisco City Supervisor Catherine Stefani, who called for an investigation into the “unlawful gathering.” But YngSolomon was undeterred.

“Even bad press is good press,” he says. “And a lot of people actually agreed with what we were doing. People were really grateful.”

Published By: Aize Perez

From the Streets of London to the World Stage: An Emerging Artist to Watch Out For

Music Observer Staff on April 8, 2024

The City of London is well known for its vivacious and upbeat music scene, which has produced artists like Tynogotit. Tynogotit is an accurate depiction of London’s musical stratosphere and its many multicultural facets.

Born and raised in the heart of London, Tynogotit began his musical journey at the young of 10 years old, drawing inspiration and solace from the syncopated sounds of grime. Grime ruled the pirate radio in the early 2000s and beyond. It became well-known by the middle of the decade, which influenced Tynogotit’s current musical style. When Tynogotit was fourteen years old, he was part of a group that got him his first gig as the renowned DJ Ironik’s opening act at the renowned Oceana club.

This fueled Tynogotit’s desire to keep making songs and interacting with his expanding fan base. Tyno’s musical path has seen an incredible ascension from humble beginnings. Tyno’s early years were devoted to perfecting his skills through freestyle sessions with friends, which gave him a unique perspective on art. From informal freestyling sessions, he moved on to building his brand, developing a dynamic sound, and growing his following.

Tynogotit’s appeal derives from his versatility as an artist. Tyno’s ability to grow with new sounds and connect with his audiences is his drawing power. His catalogue is a composition of multiple genres, with each track telling a story offering a glimpse into his lifestyle and musical journey. Tynogotit is able to capture the attention of his listeners as a profound storyteller & lyricist embodying his material in a manner that deeply resonates with his like-minded listeners. Engaging his audience from lived experiences within the rich tapestry of London’s urban playground.

For those who can identify with urban life, the central theme of Tynogotit’s writings is melancholic tales that open our eyes to the realities of people’s aspirations, hardships, and hopes. The way of life of the estate culture and the challenges that accompany it are entirely different. Tynogotit’s deceptions of this civilization are audible in his music, which tells a gripping tale centered on his most significant encounters and his journey thus far. Tynogotit premiered a song titled “Jail” on Mixtape Madness, created in his darkest moments away doing time himself. A piece was written as pure self-expression filled with melodic structures. This track gained a lot of traction, attracting attention from Imjustbait, a prevailing Media page on Instagram hosting 4.7m followers.

Tyno’s influence stems from dignitaries such as Fredo & US hip-hop sensation Lil Durk. Such figures have fed into Tyno’s journey and artistic output tailored to his own personal music style a true testament to his unwavering commitment to his originality and self-expression. Tynogotit’s goals are to expand his audience reach and connect with a wider fanbase regionally & globally. He aspires to collaborate with the likes of Marnz Malone, whose lyrics portray raw emotion & truth. Inspiring Tynogotit to develop similar styles and narratives within the main body of his work. When asked what one thing the music industry should do better, Tynogotit says that because of their potential, people should be more willing to collaborate with up-and-coming musicians. However, they might not be willing to support them because they don’t have a large fan base.

As Tynogotit continues to advance within the industry, he aspires to delve into the realm of innovation and impact within the community space. Tynogotit evolves every time, pushing the boundaries within his artistry. Connecting to those on a path of self-discovery and growth. Last but not least, he quotes as a message to his followers. “I have so much to offer. It only needs to be shared. I am coming”. One thing is certain: one song at a time, Tynogotit creates a lasting impression on the music industry. “Wave It,” a highly awaited single by Tynogotit, will soon be available, adding to his already excellent musical track record and ever-expanding collection.

https://www.instagram.com/tynogotit?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

https://open.spotify.com/artist/10O0HqX82Wv60tVMu9Nb6m?si=4cyiyP7vRVuFdv0eweTZZA

Published By: Aize Perez

Inas X: Crafting Divinity Through Music – A Palestinian-American Pop Sensation’s Ascendancy

Music Observer Staff on April 3, 2024

By: Monet Anais

In the vibrant tapestry of contemporary pop music, a new goddess is rising, her name resonating with the powerful echoes of divinity and resilience. Inas X, a Palestinian-American artist, has carved a unique niche for herself, merging her rich cultural heritage with the universal allure of pop stardom. Her journey from a young girl with dreams bigger than her surroundings to a chart-topping sensation is not just inspiring; it’s a beacon for aspiring artists worldwide.

Inas X’s musical odyssey began in the modest confines of school plays, choirs, and bands, where she honed her craft with unwavering passion. Despite growing up in an environment that often stifled artistic ambitions under stringent cultural norms, she dared to dream. At 18, she made a life-altering decision to pursue music professionally—a testament to her indomitable spirit.

Her quest for musical recognition saw her auditioning for renowned platforms like The X Factor, among others. Each step was a sacrifice, laying bricks on the path toward her dreams. It was her debut single, “Love Is,” that catapulted Inas X onto the Billboard charts—an achievement that was beyond her wildest imaginations.

Following this success, singles like “Playing with Fire” and “Disposition” further cemented her position in the music industry by securing spots on the iTunes charts. Her latest offering, “Nonstop,” showcases an evolved artist who adeptly blends her Palestinian roots with global pop sensibilities.

The influences shaping Inas X are as diverse as they are iconic. Drawing inspiration from Arab pop legends such as Nancy Ajram and Western powerhouses including Michael Jackson and Lady Gaga, Inas aims to embody the prowess and charisma of these figures while forging a distinct identity as the “Arab Aaliyah.” Her music is not just sound; it’s an assertion of strength from women who unabashedly own their space.

Navigating through cultural barriers has positioned Inas X as an avant-garde figure—a Palestinian woman making waves in an industry that rarely sees such representation. This journey hasn’t just been about personal growth but about breaking stereotypes and setting precedents for countless others to follow.

Her influence extends beyond music; Inas X has shared stages with luminaries like Post Malone and Fetty Wap and graced festivals across Los Angeles. But perhaps more impactful is her venture into entrepreneurship and acting alongside active participation in charitable endeavors—especially those supporting multiple sclerosis (MS) awareness—a cause close to her heart due to her personal battle with MS.

Inas X: Crafting Divinity Through Music - A Palestinian-American Pop Sensation's Ascendancy

Photo Courtesy: CWT Photography

Inas’s commitment to philanthropy resonates deeply within her brand ethos. “I have multiple sclerosis,” she shares candidly, “and so I like to take opportunities to be part of non-profit events, charities, and organizations where I can help other MS survivors.” This integration of personal challenges into her brand narrative not only humanizes Inas but also amplifies the voices of those battling similar struggles.

The release of “Goddess” on March 22nd marks another milestone in Inas X’s illustrious career. More than just a single, it symbolizes an entire philosophy—one that venerates the divine feminine and invites listeners into an empowering realm curated by Inas herself. With plans for an EP designed to immerse fans further into this vision, Inas X continues to redefine what it means to be a modern-day goddess in the world of pop music.

As she strides forward, blending ambition with altruism, Inas X remains steadfast in celebrating her dual heritage while pioneering spaces where women can shine unapologetically. Her story is one of transcendence—of transforming adversity into artistry—and stands as an emblematic reminder that within every woman lies a goddess waiting to unfold.

Connect with this trailblazing songstress through stories of courage and creativity by following her journey on Instagram @inasx. Here lies not just music but movements; here stands not merely an artist but an advocate—a deity crafting divinity through harmony.

Published by: Martin De Juan

Andrew Neil & Code Purple Explore Love in New Single ‘Houston’

Music Observer Staff on March 28, 2024

Andrew Neil’s aspirations for music did not emerge in the way he originally intended. Born on August 9, 1988, Andrew Neil was originally a high school athlete, as well as a US Military Academy recruit. It seemed as though his life was meant to take a different direction—at least until a traumatic head injury in 2009 led him to pen original compositions and set him on the path to music. Now the head of Andrew Neil & Code Purple, the alternative rock band is set to release their latest single, “Houston,” on March 29, 2024.

The anticipated track showcases Andrew Neil & Code Purple’s signature trend of using imaginative storytelling and raw emotions, in which science-fiction, personal turmoil, and romantic entanglements are woven into a captivating narrative. The lyrics—which were penned by Neil himself—offer a poignant exploration of the human condition, all set on the backdrop of the cosmos and introspection.

The lyrics—which begin with lines such as Houston, we have a problem / pretty girls their hearts I rob them—illustrate the unfortunate end of a relationship, which Andrew writes kept him “higher than outer space.”

“But what goes up must come down, and it came down,” he goes on to explain.

With Andrew Neil’s distinct vocals, and Code Purple’s dynamic instrumentation, their single “Houston” is a fresh perspective on the complexities of not only human emotion, but a quest for emotional longing. With “Houston,” Andrew Neil & Code Purple travel beyond the realm of the ordinary, in which they use themes of science-fiction, personal transformation, and the cultural mythology of the American West to create a narrative that connects with the listener on a deeper level.

Andrew Neil’s evolution from his traumatic injury—which further shows the testament to the transformative and healing power of music—to a successful alternative rock bandleader shows that passion can carry someone further than they could have ever thought possible. With a musical journey that began with “Code Purple,” a lo-fi piece that was recorded within the walls of a psychiatric hospital, Andrew’s subsequent studio albums—such as Merry Go Round (2018), Freak (2019), Sunny Side (2021) and Alien (2022)—reveal a resilience and creativity that transcends not just ambition, but illness, especially amid his battle with Non-Hodgkin’s Lymphoma in 2019.

Though the band initially experimented with their sound by recording and releasing the lo-fi track “I Like,” two former members had to step down. However, by the time August 2023 rolled around, Andrew Neil & Code Purple—now with a refreshed lineup—spent four days at White Star Sound Studios in Louisa, Virginia, during which time they recorded twelve original tracks. From those twelve, nine were selected to be part of their debut album Resurrection, which marked a significant milestone in the band’s musical narrative.

Beyond the music studio, Andrew’s forthcoming book chronicles his battle with mental illness as well as cancer, offering fans of the band an even deeper glimpse of the artist and his creative process through his enduring battle with illness. Andrew Neil’s remarkable journey, marked by resilience and an unwavering passion for music, illustrates how even the most profound challenges can be transformed into avenues of creativity and success.

Published by: Nelly Chavez