A new brand is taking over the nightlife and entertainment industry in New Jersey and that brand is no other than Jerzey Jungle Juice, a grain alcohol fruit punch blend all bottled up. Owner Tim Gillen describes it as a delicious party in a bottle. Advertised as The Ultimate Party Drink, the beverage sure lives up to its reputation. Currently in about 75 locations throughout the state, this company is just getting started.
When we asked Gillen what the story was to his success of this up-and-coming alcoholic Jungle Juice empire, he said, “It’s 100% my team and how we promote and sell it.” When Gillen refers to his team, he is talking about an impressive list of Jersey Shore nightlife legends. Tim has teamed up with old friends who happen to be some of the top tier best DJs and MCs in the industry to help advertise and promote Jerzey Jungle Juice. Closing out year 1 was a huge success, and they haven’t even scratched the surface of potential. These guys fuel the drink and really bring the vibe to life. “They literally have every 21+ kid either running to the bar or liquor store to grab some and I could not have done that without these guys,” said Gillen.
Brian Unglert, also known as DJ Encore, is arguably the best DJ in New Jersey. Brian’s talent and dedication to the business since a young age is unmatched. From major tours all over the country and the world playing with some of the best artists in the industry, DJ Encore has quite the resume. He continues his career with major residencies at a lot of the top New Jersey Bars and clubs as well as New York City. Gillen and Unglert are old friends who go way back together in the entertainment business, both starting their careers in Seaside Heights NJ. “When I first threw my hat into the alcohol business Brian was the first person I thought of,” said Gillen. “He is so influential and talented and the places he plays happen to be Jerzey Jungle Juice’s ideal clientele. The crowds literally go through Jerzey Jungle Juice like water thanks to DJ Encore.”
DJ Encore isn’t the only big time DJ Gillen works with to promote the brand. DJ Dante Cioffi and DJ Mike West are 2 powerhouses that also represent Jerzey Jungle Juice. All Jersey Shore locals, this group goes way back and are all close friends. Cioffi has a very unique and wild style and is always one of Gillen’s top picks. Dante’s slogan is “Dance with the Devil,” and he isn’t kidding. This guy brings the party and always packs the house. Cioffi and Gillen have done multiple successful Jungle Juice events and parties together, including their epic Seaside beach parties where Cioffi is the resident DJ. Mike West is another heavy hitter on the Juice Squad. The owner and operator of his company DJ Experts, Mike West can DJ among the best, do professional photo/video, and is a master of trading cryptocurrency when he has some free time. He and Gillen spend endless hours bringing to life crazy ideas that crowds would love while also selling the brand. Whether it be behind the turntables or the camera, West has been an essential part to spreading brand awareness and bringing Jerzey Jungle Juice to life.
Ryan Dyer, famously known around the Jersey Shore as “DJ High Def,” is Gillen’s unofficial spokesman of the brand. “Nobody pumps up Jungle Juice on the mic like Ryan,” said Gillen. High Def is one of the best MC’s I’ve ever worked with. After doing some research the guy is an absolute party animal and is the official MC at a lot of the major bars/clubs throughout New Jersey. Sounds like the perfect guy to be representing the Jerzey Jungle Juice brand & lifestyle. When not behind the bar bartending, MC Nico Vasquez is another great guy Gillen has on the team. Nico was a huge part of selling out football Sundays teamed up with DJ Encore and Jerzey Jungle Juice for their epic football brunch parties at Asbury Ale House.
Gillen also works and collaborates with other local New Jersey artists. Good friend and business partner Tobias from Apple TV’s TobiasEats has helped Gillen get his drink in the hands of a lot of famous athletes and celebrities. For 2022 he has joined together with up-and-coming rapper Major Mack from the South Jersey/Philadelphia area. Mack is a young artist who is ready to drop his first official single “Anybody” later this month with a melodic story to tell where you can feel the words coming through the speakers. When owner Tim Gillen first came across Major Mack, he instantly said, “This kid can be the next Drake.” Gillen looks forward to working with Mack to help produce and include Jerzey Jungle Juice in his up-and-coming music video as well as use Mack’s original tracks for his legendary Jungle Juice party videos on social media. Gillen has always said the crowd that loves to drink his Jungle Juice also loves to go out to dance, party, get crazy, and have a good time. That is what this brand is all about. Entertainment, music, parties, and having fun is how they sell it. It’s a very simple method. The talk of these wild Jungle Juice parties at the NJ bar and club scene has officially spread. We really look forward to seeing what the Jerzey Jungle Juice crew has in store for the upcoming spring/summer season. I’m sure it is going to be absolutely wild. For more information check out www.jerzeyjungle.com and @jerzeyjungle on social media.
